Timely is a familiar booking platform. Serene goes further for Australian aesthetic clinics, bringing scheduling, client experience, payments, reminders and reporting together in one connected system.
Serene brings the daily work of your clinic into one place, so your team is not stitching together separate systems to keep bookings, notes, follow-ups and reporting aligned.
Aesthetic clinics need more than a calendar. Serene is designed around consults, treatment journeys, client notes, rebooking and the considered experience your clients expect.
The Clinic Advisor turns your real clinic activity into straightforward answers and suggested next steps, giving practice managers a clearer view of what deserves attention.
Serene is built for Australian clinics, with local data residency, support that understands your operating context and workflows shaped around your business.
Four practitioners, $60,000 a month in sales, all by card on a bank terminal at 0.8%, 700 texts, monthly campaigns to a 5,000 client base.
| Line item | Timely (Innovate) | Serene 0.4%, your own terminal | Serene 1.9%, integrated payments |
|---|---|---|---|
| Software | $347.60 | $240 | $0 |
| Card processing | $480 | $480 | $1,140 |
| Terminal rental | $33 | $33 | $0 |
| SMS | included | $42 | $42 |
| Email marketing | $142.27 Mailchimp | $0 | $0 |
| Cash total | about $1,003 | $795 | $1,182 |
| Your time, at $25 an hour | about $650, 26 hrs | about $325, 13 hrs | $0 |
| Total with your time | about $1,653 | about $1,120 | $1,182 |
We move you across ourselves. Quick, simple and complete.
Serene's 0.4% applies to every sale recorded in Serene, cash included; the 1.9% applies to card payments through Serene's fully integrated terminal. In this scenario all sales are by card, so the two bases are the same $60,000. Both the Timely clinic and the Serene own-terminal clinic keep the same bank terminal, modelled at 0.8% of card sales plus $30 a month rental, ex GST. The big four banks publish 1.1% to 1.2% for small merchants, which would lift those two columns equally. Serene rates include GST. Time is 2 hours a week on marketing, 1 hour moving data between tools, and 15 minutes a day each on terminal entry and end-of-day reconciliation. A Serene terminal removes all of it; your own terminal keeps the entry and reconciliation.
Competitor rates from their public Australian pricing pages, September 2026. Spot something out of date? Tell us and we will fix it.
If you want more than a diary, Serene gives your clinic a calmer, more complete system for running the work around every appointment.